Privacy Policy

Baskin-Robbins Privacy Policy

Baskin-Robbins Privacy Policy


We want you to enjoy every visit to Please read on for more details about our Privacy Policy.

Baskin-Robbins reserves the right to change this Privacy Policy at any time. Be sure to check this page periodically for updates. This policy applies only to personal information collected online at and does not apply to information collected offline by Baskin-Robbins or any third party sites that link off of

What kind of information we ask for and why


To best respond to your comments when you request information from Baskin-Robbins or share an experience you had at one of our stores, we'll ask for personal information. This includes your name, address and email address, as well as local store address and any other information you may wish to share.

Promotional Events

When you choose to take part in a promotional event we'll ask for information necessary for the event, such as your name, email address and shipping address. On occasion, we may co-sponsor promotions with third parties. Before entering your data you will be notified if third parties will obtain your personal information.


From time-to-time we may post surveys which request demographic information such as age range, gender, areas of interest and familiarity with Baskin-Robbins products and services, as well as customer feedback. Participation in these requests is completely voluntary. With each request you will have the choice of whether or not to disclose information. This information will be used to create new flavors and treats, plus improve the overall experience on

Email Updates

If you decide to join the Club 31, you'll have the choice to receive occasional updates about our site, as well as special offers for savings at your local Baskin-Robbins and its Affiliates. We may send "transactional or relationship" communications to you, such as notices to facilitate a transaction you have conducted or messages that provide information about your existing account, using various electronic communication, including email and mobile communications. You must opt-in to receive email and mobile communications (other than "transactional or relationship" communications referenced above), including SMS text messages from Baskin-Robbins and its Affiliates.   If, at any time, you decide you would rather not receive these types of communications you can opt-out by following the instructions contained in those communications, such as by clicking the unsubscribe link at the bottom of any Baskin-Robbins and its Affiliates email. You also can update the Contact Preferences for your Baskin-Robbins and its Affiliates account.


None of your personal information will be given to anyone outside of Baskin-Robbins and our affiliates, other than our agents who may need to fulfill your order, respond to your requests or inquiries, help us improve our products or website or otherwise carry out our instructions. 

Company Sale

Information collected through our Web site is considered a trade secret of Baskin-Robbins. As the owner of such information, we may disclose or sell such information as an asset of the company in conjunction with the sale to a third party of our company or a portion of our assets.

Children's Information

Baskin-Robbins recognizes the need to provide additional privacy protection to children. Children 12-years-old and younger may visit without disclosing any personally identifiable information. However, it is sometimes necessary to collect some personally identifiable information about children in order to allow them to use a feature of our site (like joining the Baskin-Robbins 31 Club). In addition, be aware that all sites that are targeted to children 12 and younger are prohibited by law from collecting more information than they need.

Only a parent or guardian may register a child 12 or younger for the Baskin-Robbins Birthday Club. When a parent registers a child for the Birthday Club, we request the child's name, date of birth and parent's e-mail address. We collect this information in order to verify the child's age, send personalized 31 Club emails, and provide other 31 Club benefits (such as promotions and special offers). Parents may review and edit this information at any time by going to their 31 Club account on

We will not disclose any children's information to anyone outside of Baskin-Robbins, our sister brand, Dunkin' Donuts, and our agents and franchisees. 

Parents may request at any time that we delete information about their children from our databases. If you would like to deactivate your child's 31 Club account, please visit your account and remove your child from the registration list.

How you can review and correct your information

If you would like to view your account information online, simply visit your account in the Birthday Club section of You can also correct any factual inaccuracies in the information you provided to us when you edit your account.


You may find that it is possible to link from other Web sites to this, the official Baskin-Robbins Web site, or from this Web site to other Web sites. Those other Web sites are not under our control. Baskin-Robbins is not responsible for the privacy practices or the content of other Web sites. You should consult the privacy policy of the Web site to or from which you link to determine the information practices of that Web site.